First off what is foundation and what is its purpose? Foundation, also know as base makeup, is a tinted cosmetic used to even out skin tone and color, conceal imperfections, and protect the skin from the outside elements of climate, dirt, and pollution. Dark circles, blemishes, pigmentation, redness, and other facial features can be toned down with foundations. Foundation comes in different forms—mainly cream, liquid, powder, and mineral. Many foundations contain barrier agents, such as sunscreen and silicone to protect the complexion from environmental damage.
Foundations also come in two based forms: oil-based and water based. Foundations that usually contain mineral oil or other oils are referred to as oil based. *oil-based products are a good choice for people with normal to dry skin. Oil-free products are referred to as water based. Water based foundations generally give a more matt (nonshiny, dull) finish and help conceal minor blemishes and discolorations. These foundations are preferred for oily skin.
Personally, when I do my makeup I prefer to use an oil based foundation. This is because I love to set my makeup with a powder foundation to give me a smooth look. Then I spray on my favorite setting spray. This helps me reduce the look of overly dry, chalky, gray skin look and helps my skin feel moisturized.
UNDERSTANDING WARM AND COOL COLORS
This is the basis of all color selection. Learning the difference between warm and cool colors is essential for matching your best foundation (and other makeup) shade.
Warm colors have a yellow undertone and range from yellow and gold trough the oranges, red-oranges, most reds and even some yellow greens. Cool colors have a blue undertone, suggest coolness, and are dominated by blues, greens, violets, and blue-reds. Reds can be both warm and cool. If the red is orange-based, it is warm. If its blue-based, its cool.
Know that you have a basic understanding of warm and cool tones.
When you go shopping for your foundation take a closer look and compare you can see how some foundations appear pink, blue, green, and neutral. Don’t be afraid to test the foundation colors on in store. This helps you visually see the undertones of your skin and the foundation to find your match. So swatch, swatch, swatch.